This area on our website will be of interest and relevance to anyone working in healthcare marketing in Ireland. Over time, it will feature a diverse range of articles on a variety of topics – from the theoretical to the highly opinionated.

In the words of US inventor, Charles Kettering, ‘a problem well stated is a problem half-solved’.
Authors will be a mix of home-grown specialists with a sprinkling of international input for alternate perspectives. Click below for our introductory articles or to download a sample Client Brief...

Click here to download our article on 'Getting the most from your creative agency'

Click here to download sample creative brief